2016 National Opportunities

 Looking for a way to participate in Media Literacy Week?



Our partners at California State University, Northridge, led by Dr. Bobbie Eisenstock are creating opportunities on their campus that everyone around the country can support and replicate. Check them out.

Media Literacy Week Pop Up Newsroom

We live in a hyper-connected world that can divide us rather than unite us. During National Media Literacy Week 2017, students in the Journalism Department at California State University, Northridge will create an innovative virtual news cooperative to harness the positive power of media to promote inclusiveness, engage underrepresented voices, and connect diverse communities.

Join the Pop-up Newsroom and cover your media literacy event like a journalist. All you need is a smartphone. Everyone who participates will help spread media and information literacy by collaborating with students and colleagues around the world to extend the reach of Media Literacy Week activities and events nationally and internationally.

Check out all the details here.

Facebook Challenge

The Department of Journalism at California State University, Northridge in collaboration with The Center for Media Literacy (CML) and the National Eating Disorders Association (NEDA) invite students, educators, health practitioners, and media professionals to participate in a Media Literacy Facebook Challenge. Every day during National Media Literacy Week, CML and NEDA will post a new image or video clip on their Facebook pages to test your media literacy skills. Analyze the message and discuss its purpose, framing and meaning, how different people might interpret the message, and consider its authenticity and the tactics used to achieve its goal. After you post, talk about it on social media and use #MediaLitWk to spread media literacy.

CML will highlight diversity issues and NEDA will promote body positivity.

Participate in one or both or create your own Facebook Challenge for your group.

CML Facebook Challenge @  https://www.facebook.com/Center-for-Media-Literacy-368110316726794/

NEDA Facebook Challenge @ https://www.facebook.com/NationalEatingDisordersAssociation/

Newspaper Salons

During Media Literacy Week, put down your digital device and pick up a newspaper to discuss and debate current issues with your friends. Organize newspaper salons in public spaces at your school – the food court, study areas, where you hang out between classes – to exchange ideas about politics, culture, and the arts. All you need is a newspaper, a group of friends, and a moderator to facilitate the conversation. Invite classmates at adjoining tables or a passerby to join the dialogue. Ask your local newspaper to donate newspapers or bring your own copy of a local or national newspaper and your school newspaper. Take photos and videos and post on social media #MediaLitWk and #BeMediaLit.


Break-a-thon events are perfect introductions for youth about how, why and for whom media are made.

Want to take on an election full of “truthiness”?  Then you might just be ready to break the media and change the message with The LAMP’s Break-a-thon in a Box toolkit!

Hosting a break-a-thon is a great way to get involved in Media Literacy Week 2016 by getting your friends and students together to remix and talk back to media messages. The LAMP’s free Break-a-thon in a Box toolkit has everything you need to put together an event for a group of anywhere from 5-50 people, whether in your home, school or community center. This is also the perfect activity to explore coverage of the presidential campaigns, which will come to a head just in time for this year’s Media Literacy Week from October 31 through November 4.

Based on The LAMP’s successful events like Break the Super Bowl, Break the Video Music Awards, Break the Movie Trailer and others, Break-a-thon in a Box provides easy, step-by-step instructions and support for hosting your own fun-filled, inspiring event. Join the thousands of other educators nationwide and  get Break-a-thon in a Box right now!

Free Screening Opportunities for Media Literacy Week

NAMLE and Big Picture Educational Consulting invite you to host your own “Political Party,” with a community or school screening of short films from the new anthology We the Voters: 20 Films for the People. We the Voters is a mix of documentary, narrative, and animated films that focus on nonpartisan issues related to voting, democracy, elections, and US governance, with accompanying educational materials developed by PBS Education.

A “Political Party” screening can be designed many ways – a large community event, a smaller classroom-size gathering, a house party – and ideally allows for both viewing and discussion. All of the films and materials will be available for free, including discussion guides, information about how to host a screening, and resources for keeping audience members engaged afterwards. Organizing your own screening of We the Voters during Media Literacy Week is a great way to help inform your local community, motivate people around the country to exercise their right to vote, and raise awareness about media literacy education.

If you’d like to host your own “Political Party” screening, click here.

Any questions? Email info@bigpictureeducational.com.